Thursday, May 16, 2013

Polaroid XS80 HD Action Camera

Polaroid has released a new addition to its mountable HD action lineup, the XS80.  The camera is equipped with a 1/2.5" CMOS image sensor and a 120-degree ultra wide angle lens and is capable of recording full HD 1080p videos at 30fps. The XS80 is housed in a shock-, impact-, and waterproof (up to 30') case featuring anti-shake technology. The camera's MSRP is set to $129.99, and, although Polaroid says that the camera is available now, the product's page shows it as currently unavailable.

Press Release

Easily Capture Your Extreme Adventures in Stunning HD with the Affordable Polaroid XS80 Mountable HD Action Camera

Ridgefield Park, N.J. May 14, 2013 –– Polaroid, the 75-year-old brand synonymous with instant imaging, sharing and fun, is expanding its line of mountable hi-definition action video cameras with an affordable model that allows consumers to easily capture their every adventure. At only $129.99, the XS80 action camera joins the already extensive Polaroid product offerings, and will provide users with the ability to take 1080p video at 30 frames per second (FPS), guaranteeing that they never miss an instant of the excitement.

Be it biking, surfing, mountain climbing or any other outdoor activity, Polaroid offers the perfect action video camera for action sports enthusiasts and fun-seeking families to capture and share all of life's thrilling adventures –– at a price that is very affordable. Built in a tough waterproof housing with anti-shake technology, the Polaroid XS80 is also shock and impact resistant allowing it to be used in all types of daring environments. Additionally, a variety of mounts that come standard allow video and still images to be captured virtually anywhere.

"The Polaroid XS80 is an exciting addition to our line of hi-definition sports video cameras, which bring the Polaroid ideal of sharing life instantly to a new level," said Polaroid President and CEO, Scott W. Hardy. "Whatever the sport or activity, the XS80 offers the portability, durability and versatility needed to capture and share life's most exhilarating and memorable moments in an instant, all at an affordable price point."

Offered by C&A Licensing LLC, an authorized Polaroid licensee, the Polaroid XS80 hi-definition action video camera comes standard with a helmet mount and a limited one year warranty.

Polaroid XS80 Specs and Information:
  • HD 1080p, HD 720p, VGA
  • Waterproof up to 30'
  • Motion record (video and photo)
  • 16MP, 5MP, 3MP, VGA
  • 3 Photo Modes (single, burst (10), time lapse (1, 5, 10, 30, 60))
  • Micro SD Card up to 32GB
  • 120 Degree Field of View
  • G Sensor (auto rotation)
  • Anti-Shake
  • Built-in Lithium Ion Battery
  • HDMI Output
  • High Impact & Shock Proof
The Polaroid XS80 has a suggested retail price of $129.99 and is currently available at, Canadian Tire, Tiger Direct, and other select retailers.

The Polaroid Brand

Across several generations, people regard Polaroid as one of the most trusted, well-respected and recognizable brands when it comes to technology. The history of Polaroid began 75 years ago, with its roots stemming back to Polaroid instant film, cameras and camera accessories –– thus was the introduction of the famous Polaroid Classic Border Logo which is still recognized today as a true landmark of photography.

In recent years, Polaroid has expanded its range of products in consumer electronics and photography, such as instant and digital cameras, high-definition camcorders, mobile printers, tablets, flat-screen TVs and more. People can expect to see new Polaroid products that will deliver the fun, instant gratification and value for which the brand has long stood. For more information, visit or

Polaroid, Polaroid & Pixel, Polaroid Color Spectrum and Polaroid Classic Border Logo are trademarks of PLR IP Holdings, LLC used under license.

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